Product Marketing Manager – GTM Strategy & Content

RecVue is a high-growth enterprise SaaS company, transforming how complex revenue models are managed for industries like transportation, logistics, telecom, media, and professional services. Our platform helps large enterprises modernize billing operations and scale revenue with agility.

As we continue to expand, we’re looking for a strategic and creative Product Marketing Manager to build a strong go-to-market foundation, including messaging, positioning, and content that moves the market.

We’re hiring a Product Marketing Manager who can own and build a comprehensive GTM strategy from the ground up. The ideal candidate will lead product positioning and market strategy and have a strong content mindset, able to craft messaging, thought leadership, and sales enablement assets that connect with our target audience.

You’ll collaborate cross-functionally with Product, Sales, Customer Success, and Marketing to drive awareness, engagement, and conversion through high-impact GTM execution.

• Develop and lead a full-funnel GTM strategy for product and feature launches.
• Define and refine messaging and positioning that resonates with key buyer personas across verticals.
• Conduct in-depth competitive analysis, customer research, and market insights to inform GTM execution.
• Create compelling product marketing content, including:
• Sales decks, one-pagers, solution briefs 
• Blogs, emails, product pages, and thought leadership content
• Customer case studies and video scripts
• Own the launch process and partner with internal teams for smooth rollouts.
• Develop sales enablement materials including battle cards, ROI calculators, and training guides.
• Track GTM performance metrics and optimize for impact.

• 5–8 years of experience in Product Marketing in a B2B SaaS company.
• Strong portfolio of content creation across multiple formats (written, visual, interactive).
• Proven ability to build GTM strategies from scratch in high-growth or startup environments.
• Strong understanding of enterprise sales cycles and SaaS buyer behavior.
• Highly collaborative, self-driven, and comfortable operating in a cross-functional, US-aligned time zone (3 PM – 12 AM IST).
• Excellent written and verbal communication skills.

• Be a foundational member of a growing GTM team with high visibility.
• Help shape the messaging and market perception of an innovative enterprise SaaS platform.
• Work with a dynamic and collaborative global team.
• Hybrid flexibility with autonomy and ownership.